Trade Tales

For Jean Stoffer and Grace Start, starting slow is the key to growing big ideas

Episode Summary

Jean Stoffer and Grace Start on how they’ve kept their relationship healthy amid rapid growth, their strategy for scaling several different design-related businesses, and how they’re navigating a major C-suite transition at the firm.

Episode Notes

Jean Stoffer and Grace Start’s multigenerational firm always has an eye towards the future. They’ve paved a path to growth by launching new ventures—including a cabinetry business, a home store and a Magnolia network show—all while making sure to protect the creativity that got them here in the first place.

LINKS
Stoffer Home
Kaitlin Petersen
Business of Home
This episode was sponsored by Joon Loloi and Serena & Lily